TR__ENG
WOOD IS GOOD // Poster Design
THE CATEGORY
Poster Design
THE MAIN OBJECTIVE

Çevre dostu malzeme olan ahşabın kullanımıyla ilgili toplumdaki motivasyonu arttırmak.

THE OUTPUT

Poster

YEAR
2015

To increase public awareness of the importance and goodness of wood beginning with World Wood Day (March 21st), to encourage people to share their passion for wood and appreciate wood and wood use, and to better integrate the core concept of "Wood is Good" into our daily lives.

RAINING GIFTS // PR Campaign
THE CATEGORY
PR Campaign
THE MAIN OBJECTIVE

The main objective is to strengthen the current position of the brand in social life.

THE OUTPUT

Poster Design, Designed Products on Campaign Identity, Visual Designs on Event Location, Film and Photography Production 

 

You can watch all the videos belonging to the campaign on the Facebook page ‘Gökyüzü Hediyeleri’.

YEAR
2014

The Phrase ‘The best way to make your loved ones happy is to give them gifts’ as our core motive while we were designing the campaign, we wanted to position the brand in such way that the brand communicates with the people with its social abilities beyond the commercial stand. We flied an octocopter with pro- parachute attached gift boxes mounted and tossed gifts for 3 three weeks from the sky. Given no information on location and time, we exited people with the gift boxes which came out nowhere and made them happy with our gifts. During the campaign, we used the social media as our channel effectively and wanted share the happiness, which we created, with our brand and the people. Therefore, we matched the end of the campaign with the New Year’s party and gave a clear message to the consumers that the brand will keep making them happy during the new year.

TALDANS // Catalogue Design
THE CATEGORY
Catalogue Design
THE MAIN OBJECTIVE

Let the target group know about the dance group and motivate them to watch the stage shows of the dance group.

THE OUTPUT

Catalogue

YEAR
2014

In accordance with the group’s positioning and the image, we prepared the catalogue, in which people can find out the stage shows of the modern dance group Taldans in Turkey as well as abroad.

FLAWLESS SENSUOUS COMPATIBILITY WITH SAREV // TV Commerical
THE CATEGORY
TV Commercial
THE MAIN OBJECTIVE

The objective is to create a brand image through a woman profile, with which the customer could relate itself.  

THE OUTPUT

TV Commercial, Cinema version, Social Media Version

YEAR
2014

‘Bedclothes: one of the rarest things that feels your skin.’ We built the film, which we were to produce for the home textile company, on this reality. For us, to make this experience unique was only possible through the flawless compatibility of the brands products with the human complexion. That’s what we exactly achieved! We created a self- confident woman image that enjoys spoiling herself and experiencing this compatibility. And we imagine our character when starting to a new day. Afterwards, we filmed this imagined scene.

IKSV DESIGN BIENNIALLY ACADEMIC PROGRAM WEB SITE // Web Design
THE CATEGORY
Web Design
THE MAIN OBJECTIVE

The main objective is to enable the target group to have information on the subject.

THE OUTPUT

Web Site

YEAR
2014

Aiming to provide easy-to-access content, the web site of the Academic Program ,which is within the scope of the IKSV Design Biennially, was designed in accordance with the corporate and brand identity of the IKSV by our efforts. 

NAMPLUS INFOGRAPHIC POSTERS // Poster Design
THE CATEGORY
Poster Design
THE MAIN OBJECTIVE

The main objective is to provide the product information that the customer needs.

THE OUTPUT

Infographic Posters

YEAR
2014

The brand, whose reputation largely gained by serving a great number of options to its customer, has a wide range of products especially in retail sales. The product range necessitated to provide the customers, who make their choices according to their consumption patterns, with the proper product information. Thanks to the bills that we designed to meet this need, we made it easy to access the product information, which was presented by the sales representative beforehand.  

NOIR PIT COFFEE CO. // Brand Creation
THE CATEGORY
Brand Creation
THE MAIN OBJECTIVE

The objective is to create a brand that has a potential become a chain store.

THE OUTPUT

The name of the brand, logo design, corporate identity design, packaging design, design of the promotion products, advertisement designs, Indoor and outdoor visual design of the store, campaign development and graphic design within the campaign, press release

YEAR
2013-2014

In order to reach our coffee enthusiast target group, we conducted all the graphic and non- graphic communication efforts which include the brand’s name, brand’s corporate identity, the product packaging and the sales campaigns. Besides, in order to motivate the audience towards Noir Pit Coffee Co, besides the quality of the coffee served, we created such image of the brand that the customer would desire and purchase its products. This vision helped us to create unique and stable brand identity apart from the brands, which rise and fall in a flash.

CINE CAMP: 10 ‘SWEET’ DIRECTOR WANTED // PR Campaign
THE CATEGORY
PR Campaign
THE MAIN OBJECTIVE

The main objective of the campaign is to create awareness towards Diabetes Mellitus and increase the current awareness.

THE OUTPUT

Poster design, info- graphic designs, designed products on the event identity, visual design of the event location, website design, video and photography production, designs of the premiere location and the stage visuals.

 

You can watch all the videos of the campaign via the Youtube channel ‘10 Şeker Yönetmen Aranıyor Film Kampı’.

YEAR
2013

The PR campaign, which we designed for Lilly İlaç within the corporate sense of social responsibility, has been built to be mobilized directly as a motivational tool by aiming to draw the attention of the educated youth on the problem.

 

Upon our invitation, we requested from the students of all faculties of communication and fine arts in Turkey to apply to the Cine Camp with their scenario outlines on the subject ‘Diabetes’. 10 directors, whose scenario outlines have been selected among 209 outlines, were invited to the Cine Camp, so that the directors could shoot their film in Eskişehir. The travel expenses and the accommodation fees of the directors were covered by the organization. After the directors underwent a training session on diabetes, they improved their scenarios, shot their films and fictionalized them with their crew. 10 films were created by the young directors, who wanted to draw attention on Diabetes Mellitus, at the end of one week. 10 distinguished jury members, among them the CEO of Lilly İlaç Kadir Tepebaşı, The President of Turkey Diabetes Foundation Temel Yılmaz and Tarık Akan, evaluated the films and the top 5 films were rewarded. Thanks to the campaign’s impact and the number of people reached, the campaign were rewarded with Altın Pusula Ödülü (Golden Compass Award) by Turkey Public Relations Association as the project of the year in the field of Corporate Social Responsibility in 2013. 

TEI CORPORATE FILM // Infographic Animation
THE CATEGORY
Video Production
THE MAIN OBJECTIVE

The main objective is to create brand recognition by providing information about the brand to the target group.  

THE OUTPUT

2D Infographic Animation Video 1’36’’

YEAR
2013

We wanted to inform the target group about the reason why the aviation company’s products are favored by the world’s leading aircraft producers. In addition, we wanted to inform the target group about the value created by this situation. In order to achieve this goal, we completed the making of the brand’s video in a way that it can define itself in shortest time possible according to the target group’s habit of usage of the selected channels. As a result, we made the video, which is fun to watch by the target group, by inserting the message into the proper narrative structure.